PR Events & Cooperations

 

 

 

Photo Exhibition "Revealed" with Pablo Picasso curated by his nephew Olivier Picasso

 

Situation

Sofitel Luxury Hotels proudly presents “Revealed”, a compelling photo exhibition that allows the audience to takes an intimate look at the world's greatest modern artists at work.

 

Task

in preparation

 

Result

positive press couverage

positive impact on customer loyalty & experience

 

 

 

 

Urban Biwaking at 50 meters with Jochen Schweizer and ibis Hotels

 

Situation

Vienna / Munich, May 8, 2015. ibis hotels offer its guests an innovative sleeping comfort with launching the new "Sweet Bed Room". At the same time, the company Jochen Schweizer launched its new adventure offer "Urban Biwaking".

 

Both new products together yielded an attention grabbing PR cooperation – A night in alpine hanging bivouacs in 50 meters height on the outer facade of the ibis hotel in the center of the capital Vienna.

 

Result

positive press couverage

 

Ingeborg Bölitz